The world largest social media platform, Facebook and other social heavyweights have finally met a worthy opponent and the rival is not from any other platform but a gaming app.
Yes you heard it right the sensational Pokemon Go app has climbed to the top of the charts, and new data show that people are spending considerably more time on the game than on social networks i.e. heavyweights Facebook, Snapchat, Twitter and Instagram.
imageAccording to Huffington Post, the average iOS user who plays “Pokemon Go” spent a little more than 33 minutes on the app, which blow away the social media platforms, as users spends an average of about 22 minutes on Facebook, 18 minutes on Snapchat, 18 minutes on Twitter and 15 minutes on Instagram according to research from Sensor Tower.
The augmented reality game Pokemon Go, has become a global phenomenon and although the game’s release was postponed in many countries, it simply did not stop the game from achieving these milestones.
Copyright Business Recorder, 2016
Courtesy : BRecorder